adidas
100% recyclable performance running shoe
Sports footwear typically includes complex material mixes and component gluing - resulting in a shoe which can only be down-cycled. After close to a decade of research and development alongside leading material development, manufacturing and recycling partners across Asia, Europe and North America, adidas has found a way to change the process.
Futurecraft.Loop is a transformative approach to designing performance shoes that are made to be remade from the outset, by using one material type and no glue. Each component is made from 100% reusable TPU – it is spun to yarn, knitted, molded and clean-fused to a midsole using adidas Speedfactory technology.
Once the shoes come to the end of their first life and are returned to adidas – they are washed, ground to pellets and melted into material for components for a new pair of shoes, with zero waste. Each generation is designed to meet the adidas sports performance standard.
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